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Question 4 – Let’s say I have an idea for an App would it be better to get a developer to work on it or I should go ahead to develop it myself?

Great question. I have had this same problem myself, so i can understand the concerns. On the one hand, you are worried about whether your idea might be stolen if you hire a developer to work on it. On the other hand it can take a whole lot of time to learn app development to […]

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Question 3 – Digital marketing seems to have a rather broad spectrum, is it possible to concentrate on one aspect say creating content?

Absolutely. Digital Marketing is really quite wide and is very fast paced. Things change very quickly in the digital marketing space and its a good idea to know what areas of strength you have and concentrate on that So if content creation is your thing, by all means, focus on it and help businesses create […]

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Question 2 – If I want to get into digital marketing as a career or business, what would I need to do to get started?

A good way to get started is to become a social media manager by managing social media pages for businesses. This means you will be posting relevant business content on those business pages in order to attract customers. You can then start to take free courses that teach you a lot of in-depth digital marketing […]

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Busy or Productive?

There’s Busy… And there’s Productive! They aren’t the same. While you are most likely busy while being productive, you can be busy without being productive. As business owners, having a clear idea of the time value of money is one of the things we must master very quickly. What is the value of your time? […]

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The Digital Marketing Audit

Your Digital Marketing Done Right! The Digital Marketing Audit is a program designed to x-ray the digital marketing efforts of small and medium scale businesses. It is a full-day workshop where each participating business will be dissected along the lines of their intended audience, marketing channels, their promotions strategies as well as advertising best practices.  […]

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