Question 1 – I will like to know or have clarity on how digital marketing works.

Question 1 – I will like to know or have clarity on how digital marketing works.

Digital Marketing is any form of marketing you do using digital tools and platforms.

In the days before digital, you would market your products via door to door, or by being in the market. Then later Radio and TV came to play.

All of these are referred to as traditional marketing methods.

Digital marketing allows you reach many more users on available platforms such as Google, Facebook, Twitter, Instagram, LinkedIn, WhatsApp, Websites and so on.

Typically, it works by being able to target your potential customers on these various platforms either via posting content or by advertising your content.