As a certified Digital Marketing professional, one of the most popular questions I get asked by small businesses is how to make sense of the whole social media thing for their business. The fact is that it can be a little daunting, for most business people. This is one of the reasons why I put […]
Aaah, SEO! SEO is Search Engine Optimization! It means you have optimized your website for certain keywords, so that if those keywords are searched for on search engines, your website will popup as a search result. Now, how do you do this? There are whole lot of rules around it, but what you need to […]
There are several ways money can be made from an app. It could be an e-commerce app, where you are selling something. That’s direct revenue. Your app could be a game, where you are selling game tokens, like coins and keys for real money. Did you play Subway Surfers? Or your app could be hosting […]
Question 1 – I will like to know or have clarity on how digital marketing works. Digital Marketing is any form of marketing you do using digital tools and platforms. In the days before digital, you would market your products via door to door, or by being in the market. Then later Radio and TV […]