Question 7 – Which social media platform gives the best ROI for a health product?
There’s really no straight jacket answer for this question. What you need is a combination of channels, and you can only discover them by trying. For instance, certain health products cannot be promoted via Facebook Ads. However, if you had a Facebook group, and you know how to keep a group lively and informed, you will always have sales.
You can try out other channels such as Twitter influencers, Instagram infulencers, Targeted Bulk SMSs, etc, You have to find a combination of channels that work for your business.